Adult Swim CentralNews

Ratings: Still Golden

From TVByTheNumbers:

Once again this month, Adult Swim’s Total Day Delivery ranked #1 among adults 18-24, 18-34 & 18-49 and men 18-24, 18-34 & 18-49 on basic cable for the week. Compared to the same week in 2012, Total day delivery grew across all targeted demos—adults 18-24 by 11%, adults 18-34 by 8%, adults 18-49 by 7%, men 18-24 by 9%, men 18-34 by 11% and men 18-49 by 7%.

 

In Primetime (Broadcast definition), Adult Swim ranked #2 among basic cable networks for delivery of adults 18-34. Compared to the same week in 2012, Primetime delivery increased among adults 18-24 by 4%, adults 18-34 by1%, men 18-24 by 14%, men 18-34 by 6% and men 18-49 by 5%.

 

A new episode premiere of The Venture Bros. (Sunday, 12 a.m.) ranked #1 in its timeslot among adults 18-34 & 18-49 and all men 18-24, 18-34 & 18-49, growing by double-digits—ranging between 10% and 39%—among adults 18-34 & 18-49 and all male demos vs. the same time period last year.

 

The Sunday episode premiere of Bob’s Burgers (11 p.m.) ranked #1 in its time period among adults 18-24 & 18-34 and all targeted men, while the Monday night premiere (10 p.m.) increased among men 18-24 & 18-49 vs. the same time period last year.

 

The Saturday premiere episodes of Bleach (12 a.m.) and Naruto (12:30 a.m.) both ranked #1 in their respective timeslots among adults 18-24 and all targeted men demos.  Similarly, One Piece (1 a.m.) ranked #1 among adults 18-24 and men 18-24 & 18-34, and Soul Eater (1:30 a.m.) ranked #1 among men 18-24 & 18-34. All TOONAMI episode premieres grew delivery by double-digits among all adults 18-24, 18-34 & 18-49 and targeted men vs. the same time period last year.

 

Adult Swim programming accounted for 26 of the top 50 telecasts on basic cable for the week among adults 18-34, and 35 of the top 50 telecasts with men 18-34, both more than any other network.

The Author

John J. Galbo

John J. Galbo

New York-based John J. is Contributing Editor for Agents of Geek. He is also Creator/Chief Operating Officer of [adult swim] central and co-founder of ACPN.
He co-hosts The Swimcast and Adventure Club Podcast, among others.

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